pure risk (absolute risk) definition

Contributor(s): Ben Cole

Pure risk, also called absolute risk, is a category of threat that is beyond human control and has only one possible outcome: loss. Pure risk includes such things as natural disasters, fire or untimely death. 

There are four basic ways of dealing with risk: reduce it, avoid it, accept it or transfer it.  Pure risk is often transferred by purchasing insurance, which transfers the risk to an insurance company.  

When a company provides insurance for a pure risk, they are engaging in speculative risk, hoping that the customer will not experience a loss until the after the company has profited from the risk transfer.

This was first published in April 2014

Continue Reading About pure risk (absolute risk)

Dig Deeper

PRO+

Content

Find more PRO+ content and other member only offers, here.

0 comments

Oldest 

Forgot Password?

No problem! Submit your e-mail address below. We'll send you an email containing your password.

Your password has been sent to:

-ADS BY GOOGLE

File Extensions and File Formats

Powered by:
This Content Component encountered an error
Close